Mike Ward
A Copy Legend...
As founder and Copy Chief of Money Map Press, Mike Ward built one of the largest, most profitable publishing companies in FinPub history, with estimated direct sales during his tenure of nearly $1 Billion Dollars.
Of course, Mike didn’t start out at the top. He cut his teeth in magazine publishing, where he created five nationally acclaimed art magazines. He was also a well-known Marketing and Editorial Director at book publishing companies like Macmillian (a division of Paramount), Rodale Press, Running Press, and Eagle Publishing before taking on a key role at Agora’s Oxford Club.
From there he launched Money Map Press in 2007, turning a tiny 3 person operation into a $250-million-a-year business, launching one landmark product after another. And the secret behind his success was unique insight into writing and chiefing direct-sales promotions.
In fact, Mike either wrote, chiefed or mentored the absolute biggest selling packages in fin-pub history, creating products and promotions that set the bar against which all others were judged.
And as a copy chief, A-lister Chip Biggs probably put it best and most succinctly when he said: “Over the years, Mike made me A LOT of money… a LOT of money. All from his wisdom and advice.”
And now, for the first time, Mike is opening the door to his famous office on Charles St. in Baltimore to copywriters of every ilk.
If you want to know what it’s like to be in the room, where direct response ideas are created and honed at the highest level - just like being there where the biggest packages in history are created… then come aboard right now. Mike’s offering you a seat at the table. Don’t wait. It’s a “phenomenological” experience.
"No one's had a bigger impact on my copywriting career than Mike Ward. I learned more about copy and persuasion from Mike than from over $100,000 worth of training I bought. He's a brilliant copywriter, an amazing copy chief, and a master teacher. And he has a unique set of frameworks for writing a financial promo, that’s unlike anything you’ll find in any book or course. I’ve been very fortunate to learn Mike's frameworks and copywriting secrets. He's rewired my brain and taught me how to properly think about every aspect of a successful promotion. This helped me create a number of multi-million dollar promos and put me on the map. All of which has catapulted my career and my income. Anyone who is lucky enough to be mentored by Mike, is coachable and puts in the effort… get ready to turn into one of the top financial copywriters in the world.”
Vitaly Grinblat- Veteran Financial Copywriter
Copy Veteran, Chip Biggs...
"Working with Mike made me A LOT OF MONEY. In fact, I’m still making money from the copy lessons Mike taught me years ago."
Long time Sr. Copywriter Jim Amrhein, who’s surpassed $100 Million in sales, says...
"I can’t tell you how many millions in sales I owe to my collaborations with Mike.”
Sam Farham, Copywriter
"With Mike, you get his undivided attention, and the calls go on for as long as it takes. You can ask him a question and he'll have an in-depth answer from his huge experience. He's a down to earth guy and easy to get on with so it's like a team effort on the copy between him and you, plus the others in the group."